Hadef & Partners unveils new brand identity

Hadef & Partners announced the launch of its enhanced brand identity on September 10, 2024. This strategic move reflects the firm’s evolution and reaffirms its commitment to delivering excellence and continuing to exceed the expectations of its clients and people.

Established over 40 years ago, Hadef & Partners has been a cornerstone of the UAE’s legal sector, known for its deep UAE insight and broad expertise. This brand project marks a new era for the firm, pushing forward while maintaining its core values.

Dr. Faraj Ahnish, founding partner, said, “This project highlights our growth and desire to evolve. We’re embracing change while staying true to the expertise that has always defined us. Our enhanced brand reflects our commitment to excellence and our future vision.”

The brand project includes a new visual identity, improved digital presence, and sharpened focus on client needs. It highlights the firm’s ability to offer modern legal solutions across all sectors.

Sadiq Jafar, managing partner, added, “Our enhanced brand identity reflects our firm’s evolution and our journey alongside the UAE. For decades, we’ve grown in tandem with the development of the nation, adapting to the changing needs of our clients. Our enhanced brand honours our deep roots in the UAE legal landscape while positioning us to anticipate and address the opportunities and challenges of tomorrow. We’re committed to serving our clients with the dedication and foresight that has defined Hadef & Partners throughout its history.”

Hadef & Partners remains a top advisor in banking & finance, corporate and commercial, dispute resolution, employment, engineering & construction, IP, maritime, transport and trade, real estate, regulatory & government advisory and corporate tax, as well as other key areas. This launch reinforces its status as a leading, full-service law firm equipped to meet the needs of its clients in the ever changing legal landscape of the UAE.